Accelerate Growth in the U.S. Market

We're here to simplify your path, help you navigate the challenges you're facing in the U.S. market, and help you achieve your ambitions.

Sometimes the pragmatism, precision and predictability of the Swiss market and culture can feel completely foreign in America.  But they don't have to.  You will need to adjust, but the question is what type of adjustments will give the greatest returns. 

That's where we step in, offering a comprehensive suite of services including data analysis, team assessments, strategic consulting, lead generation, outsourced sales, and hiring support.

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Huge Market.
Huge Opportunity.
Huge Challenges. 

While Swiss and American cultures share similarities, their differences can derail success. Common errors include replicating European strategies, solely relying on distributors, or completely redesigning for the U.S. market without considering local nuances.

The U.S. market's distinct value propositions, competitive landscape, and diverse sub-cultures, alongside varying state and federal regulations and unique hiring practices, necessitate a tailored approach. Ignoring these differences can lead to significant misalignments with goals, wasting time and resources.

G.E.T. Global specializes in navigating these complexities, ensuring Swiss SMEs effectively adapt and thrive in the U.S. market.

"Impactful"

Check out a story from a business that struggled in the U.S. market for years without achieving their goals. Through our innovative market strategy, we guided a company with cutting-edge technology to successfully establish a presence in the U.S. market.

 It was a great success. They changed our expectation for what was possible in the US market.

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Adam Harris
CEO, C-Therm Technologies
  • 2.4x 

    Units sold in the US Market

  • 382%

    Increase in revenue

  • -46%

    Reduction in cost structure

  • 9 mo.

    Turnaround time

The solution to challenges in the US market comes down to culture and approach.

Don't fall for the lie that you need to over invest in marketing, follow industry "playbooks" or create a revolutionary product to succeed in America.

Our Services

Customized to meet your market specific needs in the US market.

START BY TAKING THE SAME DATA...BUT GET BETTER INSIGHTS.

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Our Service Stack:  While you focus on innovating, we’ll focus on your American success

At G.E.T. Global, we offer a stack of services to drive growth in the US Market

Data Analytics

Our Data Analysis service acts as the foundation for your expansion strategy. By thoroughly examining your commercial results, we identify key growth levers within your business.
This analysis provides actionable insights, enabling us to tailor strategies that align with your company's strengths and market opportunities.

Sales Team Assessment

Understanding the capabilities and potential of your sales team is crucial for successful market penetration. Our Sales Assessments evaluate the proficiency and interactions of your sales personnel, managers, and leadership. By identifying gaps and areas for improvement, we can formulate strategies to enhance your team's performance.

Strategic Consulting

At the heart of our Strategic Consulting service, we employ our unique G.E.T. Scale methodology to build comprehensive strategies for your business. This includes developing a compelling value proposition, choosing the appropriate sales methodology, creating customer success plans, crafting targeted messaging, establishing lead generation processes, and defining clear KPIs for ongoing evaluation.

Lead Generation

Our Lead Generation service is designed to build and execute a sustainable and effective strategies that attract and engage your ideal customers. Utilizing a combination of marketing techniques and tools, our team of Sales Development Representatives and Account Executives work to generate high-quality leads that are more likely to convert into valuable customers.

Outsourced Sales

Our Outsourced Sales Support is a strategic solution to make a more immediate impact without the overhead of expanding the sales team. We provide both the strategy and the execution you need to drive growth, as well as develop and implement sales playbooks tailored to the US market. Our team acts as an extension of your business, leveraging our expertise to generate sales and build relationships with your customers.

Hiring Assistance

As your business grows, so does the need for a strong team to support that growth. Our Hiring Assistance service assists in the recruitment and onboarding of key commercial personnel, who will drive your business forward in the U.S. market. From identifying talent to facilitating the hiring process, we ensure that your team is strengthened with individuals who not only have the right skills but also fit well with your company culture and goals.

We're here to help you jumpstart your U.S. vision.

WHAT IS "G.E.T." SCALE?

The G.E.T. Scale Framework

It's designed to strategically guide your business through the strategy development, execution, and evaluation of your US accelerated growth path. It provides a comprehensive roadmap to help you find your market fit and scale your operations, leveraging insights from all aspects of your journey.

  • GROUNDED:  Start with what you have
    We start by maximizing your current resources. Building a solid foundation ensures every step is practical and cumulative, setting the stage for your sustainable growth.
  • EFFICIENT: Simple to execute, analyze, and adjust 
    Our strategies are simple yet effective. Designed for ease of implementation, analysis, and adjustment, they offer the agility you need to navigate the dynamic American market.
  • TARGETED: Focused on the greatest return
    We focus on high-impact actions. Embracing the Pareto 80/20 principle, we concentrate on the critical few efforts that deliver maximal results and ensure optimal resource utilization
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Want more results...

MORE RESULTS

We'd love to talk to you about use cases that will give you insight into what we can do for you.  We've worked on a variety of projects selling into pharmaceutical, biotech, food, envrionmental, chemicals, goverment, quality, and research sectors. You don't have to have all the the resources, but you do have to be resourceful.   

I'm a believer that every experience is information to help propel you forward.  So we embrace all data, and use wins from one industry and apply them elsewhere.

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Link Brown
Managing Partner
  • $1.6M 

    New revenue in a new GTM strategy for analytical instrumentation supplier

  • 360%

    Increase in laboratory services, that lead to 37% increase in product sales.  

  • 545%

    More leads for a Swiss SaaS start-up in 6-weeks, and a CPL reduction of 76%.

  • & Much More...

See how we can help you grow in America!

Why Swiss SMEs in America?

Swiss SMEs are ideally suited for growth in America, thanks to Switzerland's reputation for innovation and a culture that values and understands the importance of exporting for global business success. America, with its welcoming stance towards entrepreneurial ventures, serves as a natural partner.

At G.E.T. Global, our approach combines pragmatism with creativity to meet ambitious goals. Our founder, with a history of assisting foreign businesses in America without large budgets or mainstream products, emphasizes the importance of innovative strategies.

Our commitment lies in pragmatic, efficient, and focused efforts, all aimed at driving significant growth for our clients in the competitive American landscape. 

WHY SWISS SMEs in america?

Growing up in America taught me that this:  there is a privilege in not having everything going your way. It forces you to tap into your uniqueness. It forces you to differentiate yourself, your brand, and your business. Too often we try to follow others. The truth is that what we think is our deficit, is actually our gift.

Link Brown
Managing Partner
TESTIMONIALS

What others say...

Link‘s principled, even-keeled approach to reading usually rocky business climates allows him to quickly discern, and to then build organized and successful roadmaps for growth.

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Dex Brown

Chemicals Executive in 3 Public Companies and then CEO, Founder/Lead Partner of 3 Startups

If you're already good or great at what you do—or not, Link Brown will make you better at that... I highly recommend Link for people who have "arrived," or are on their way.

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Becky Blanton

TED Global Speaker, Author

Link not only possesses the social skills to connect with people of all walks of life, but also has a way of being direct with them in such an authentic way. He’s always challenging my mindset, causing me to stretch, a little, every time. And I’m better for it... 

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David Garner

CXO - Healthtech Space, Entrepreneur

Accelerate your U.S. growth with G.E.T. Global

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